On the occasion of the 2024 Olympic and Paralympic Games, France welcomes athletes, but not only them. This summer, 100% Creation highlights craftsmen, their creativity and their “French-style” know-how, through a series of nine episodes. We present to you the women and men who worked around this exceptional event.
These Games, celebrated from July 26, encourage creators, artists and craftsmen to surpass themselves and give the best of themselves. This Sunday, July 14, the Olympic flame arrives in Paris, we welcome Hawa Sangaré, stylist, committed entrepreneur and Olympic flame bearer.
Creation is freedom, inclusion, not being like others, being able to assert oneself, emancipation. For me, creation is all of this.
Hawa Sangaré, stylist, founder of Hawa Paris, committed entrepreneur with her workshop Hawa au féminin and Olympic flame bearer.
” Hawa Paris, Hawa au féminin, was really a project that was close to my heart for a long time. I made a play on words with the initials of my first name. So, I put an H for Honorer les femmes, A for Les Accompagner, W to really maintain this side of Winners, Winneuses, and A for Accomplish their dreams. In Paris, I am in my place because there are all the styles, all the personalities and I think that’s great. »
Hawa Sangaré was born in Drancy, in Seine-Saint-Denis. She is from immigration, her parents come from Mali. She studied psychology, what she likes is people. Before launching into fashion, she supported people who were far from employment for more than 20 years. Hawa Sangaré launched a structure, Hawa au féminin, in 2020, for a fashion at the service of integration which fights against clothing waste. Hawa Paris is a young, committed and responsible brand. When you realize the power of clothing, you are no longer in overconsumption. You are in something useful and necessary. You will also keep the clothing, you will not be in this pattern of taking, throwing, taking, throwing and never satisfaction. »
” When you wear our clothes, you feel free, beautiful and handsome. You can wear them during the day, in the evening. You can be, with our clothes, whoever you want to be. You wear them with sneakers, heels, sandals. These are clothes that are designed to last over time and to be suitable for everyone, depending on who you want to be. If you are shy, thanks to our clothes, you will be able to give the illusion that you are less reserved. This will be your armor, your tool of communication, of emancipation and allow you to access an autonomy that is specific to you. »
Hawa Sangaré has always wanted to highlight women, fashion, and the environment. It was in 2020, during the Covid period, that she structured her project with an integration workshop for women: Hawa au féminin. Her passion for fashion and collaborative work give rise to the collections of Hawa Paris. Emancipation, access to autonomy, diversity, inclusion, Hawa Sangaré transmits these values through the cut of her clothes. I have some key pieces. I really like jumpsuits, bustiers, corsets. In the second collection that will be coming, we will be developing corsets and we will also be looking in the history of the evolution of women for everything that is around the corset, how the corset evolved, what the corset represented and therefore developing our entire collection around it. »
” We are in inclusion, we integrate a collection for men, this touch also of femininity that we want to bring while being in a masculine side. I find that when we talk about equality between women and men, it is also this meeting between men and women where we women, we can have our affirmed masculine side and men can also have their feminine side. All together, we create a beautiful equality. »
In small series, the Hawa Paris collections are produced thanks to donations of end-of-stock items from partners of major luxury or high-end fashion houses. These are partners who stay with us, who support us enormously because they love the work that we can do. They agree with all the values that we defend, and above all, they are proud to see how we value the donations of their fabrics. These are fabrics that will last and that will have a second life and that will help. I told them : “Give me your products, we will deconstruct to rebuild, the employees I recruit will deconstruct their past to rebuild their present.” And all this with fabric. »
Hawa Sangaré is also being honored during the 33rd Olympic Games. Her integration workshop produces t-shirts, key rings, as well as tablecloths for the giant picnic at Buttes-Chaumont on July 15. The designer carries the flame during the last stage of the national torch relay that comes from Seine-Saint-Denis in preparation for the opening ceremony on the Seine. She is surrounded by 48 children, 24 from Seine-Saint-Denis and 24 from Paris. We made a t-shirt that the children will wear by imagining a symbol around the 93 and 75 departments, a t-shirt made by our workshop with hand embroidery done by our embroiderers, in an artisanal way. »
” The t-shirts are worn by the children. The little wink is that I was born in Drancy, the last crossing is the Seine-Saint-Denis to arrive in Paris. The Olympic committee found it interesting, precisely, the fact that I was born in Drancy and that the boat arrives from Drancy and that now, I live in Paris. And the Olympic Games, that’s it, we exist. We made the key rings for the Adidas Arena construction site, we took the slings from the construction site and we made key rings. It’s something that is not part of our trade. The slings are the long construction site wires. We weren’t used to it. We were so proud that we took up the challenge. We made key rings that were given to all the visitors. There are the tablecloths, the t-shirts and the flame. »
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