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British Formula 1 team McLaren and google just announced a sponsorship partnership. This is a first for Google in the queen discipline of sport automotive. The agreement ” multi-year will see the F1 McLaren MCL36 sporting a logo android on the engine cover while the wheel flanges will be adorned with the circular icon with four colors of Google Chrome. The two brands will also be present on the helmets and suits of pilots Lando Norris and Daniel Ricciardo. This partnership also applies to the McLaren Extreme E team involved in the SUV electrical.
” Throughout the seasonMcLaren will use 5G-enabled Android devices as well as the Chrome browser throughout its operations during practice sessions, qualifying and races to support drivers and the team, with the aim of improving performance on track “, can we read in the press release published by the stable McLaren. On his side, google stated that ” McLaren Racing represents the best that is possible on a racing circuit in matter of performance, inclusion and durabilityand these are values we share at Google. »
Ferrari removes Kaspersky logo from F1 cars
The Californian giant will also be indirectly present through the sponsorship of the Alpine team by Mandiant, one of the leaders in cybersecurity solutions, which Google announced the acquisition for 5.4 billion dollars in early March.
With this partnership, Google joins a cohort companies from the high-tech sector already present in Formula 1, sometimes for several years: Acer, Amazon Web Services, AMD, Cisco WebEx, Cognizant, Dell, HPLogitech, Microsoft, OracleSymantec or even TikTok. The Russian security solutions editor Kaspersky Lab has also been a sponsor of the Ferrari team for several years. Following Russia’s February 24 invasion of Ukraine, the scuderia decided to remove the Kaspersky logo from its cars without terminating the contract. A few days ago, the French Agency for the cybersecurity of computer systems (Anssi) recommended that users Kaspersky to find an alternative because of the company’s ties to Russia.
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