(Finance) – Speed and precisionone revolution of rail transport and the way of travelling, a connection symbol between cities and a means that unites Italy, one sustainable choicea guarantee of relaxation, comfort and well-being. These are just some of the comments Partners of Frecciarossagathered yesterday in Milan at the Leonardo Da Vinci National Museum of Science and Technology, for the event which aimed to take stock of the goals achieved and the innovations of 2025, not least the new Frecciarossa 1000 commissioned from Hitachi with an investment of 1.3 billion euros.
Ample space was given to the Partners who recognize the symbolism of the high-speed train as one Italian excellencethe representation of great Italy, known and admired globally. Great appreciation also for the Frecciarossa team which is recognized for its extreme professionalism and collaboration, ability to actively listen and a solid knowledge of the markets and the technical dynamics of the market.
“Frecciarossa & Partners” spoke during the event Serafino Lo PianoTrenitalia AV Sales Manager, giving some numbers that demonstrate the success achieved by the Frecciarossa in Italy and abroad: 50,000 companies in Italy and 12,000 travel agencies that serve the national and international market.
“Our role with a product like this is simple – commented the manager – because we are talking about a fantastic product, unique at an international level. Our role is to orient our customers both in the national market and in the international market, where often there is no culture and use of high speed.”
Lo Piano also wanted to remember that 18 million tickets will be sold in 2023 on the international market. “A great result which makes us understand that we also have strength in the development of Italian tourism”, he underlined.
Among the speeches from the audience was that of Mike FullerCEO of ItaliaRaila distributor serving the international market. Speaking of Coldplay tour in ItalyFuller explained “they wanted to have the most sustainable vehicle in the world and they considered that “the Frecciarossa was that vehicle”.