Ford became Europe’s commercial vehicle sales leader in 2022 with the production power of Ford Otosan, the commercial vehicle base. Details on this transferred.
Information about the significant success achieved by the company was as follows: “This marks eight consecutive years of market leadership for Ford and marks a new record in the industry. The most important share in this record was the Ford Transit Custom, which has the title of the best-selling commercial van in the 1 ton segment in Europe, produced at Ford Otosan Kocaeli Plants.
With the success of Transit Custom and Ford Otosan’s production power, Ford reached the highest total market share ever in Europe with 15 percent; It has increased its market share year by year in 11 countries, namely England, Germany, France, Italy, Spain, Greece, Ireland, Portugal, Romania, Sweden and Turkey.
Hans Schep, General Manager of Ford Pro Europe: “Setting the record for European market leadership eight years in a row is a testament to the confidence our commercial customers have in Ford. “As we roll out our unique software, charging and service platform across Europe, we will continue to be our customers’ trusted partner for productivity.”
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Ford Otosan, with its electrification strategy developed in line with its vision to lead the electricity transformation of the automotive industry, has been continuing its investments, R&D and innovation activities by focusing on electric and hybrid vehicles for a long time. Ford Otosan, announcing an investment plan of 2 billion Euros in 2021 for the implementation of electric and connected new generation commercial vehicle projects until 2026, is of strategic importance in Ford’s electric transformation.
One of the important milestones in Ford Otosan’s electrification journey was E-Transit. In the second quarter of 2022, Ford Otosan took Ford’s first fully electric commercial vehicle, the E-Transit, off the line at its Gölcük plant, which obtains all of its electrical energy from 100% renewable sources. E-Transit has been leading the monthly sales of the 2-ton electric commercial vehicle segment in Europe since June last year.
On the other hand, as of this year, diesel and rechargeable, hybrid electric versions of the ‘Next Generation Transit Custom’ family, as well as the first fully electric version, will be produced at Kocaeli Plants.