(Finance) – Ferrari announces that he has renewed its multi-year partnership with PUMAwhich will become his Premium Partners starting next year. In the coming years PUMA will also continue to be licensing partner for branded products Ferrari and supplier of clothing for the F1 team and racing of Ferrari. The renewal of the partnership continues and increases the successful collaboration between Ferrari and PUMA, which began in 2005.
“Our long journey with PUMA demonstrates great trust and synergy as we continue to seize new opportunities together,” he said Benedetto VignaCEO of Ferrari, adding “as leaders in our respective sectors, we are ready to support each other, demonstrating an ongoing commitment to offering increasingly engaging experiences for our fans and brand lovers”.
“Since 2005, PUMA has had the ambition to be the best brand partner of Scuderia Ferrari. Over the last two decades we have celebrated many successes and the passion for Ferrari with millions of fans around the world,” he recalled Arne FreundtCEO of PUMA.