(Telestock) – Eumetraan independent Italian institute for social and marketing research, with offices in Milan, Rome and Lugano, announced today the birth of “Eumetra International Ltd“, the new company of the Group based in London that is entering the market of UK research worth $12 billion (11 billion more than the Italian one). Marco Gastautat the top of the research world for almost 30 years and appointed CEO of Eumetra IL, will lead the new London office ensuring targeted support in the growth and internationalization process of companies, through careful consultancy work based on research and data interpretation, aimed at achieving development objectives.
“The decision to open a new office in London is particularly strategic and linked to several factors” – he says Matteo Lucchi, President and CEO of the Eumetra Group -“Familiarity with the British market, with which Eumetra has been working for a long time; secondly, the ever-increasing demand for qualified support from Italian and international clients for development projects in the UK; finally, the turnover that market research is capable of generating in this country, which remains the one with the highest potential in our continent. We are happy to inaugurate this new chapter of our history with Marco Gastaut, a long-time professional in the sector and a profound connoisseur of the European market”.
“Eumetra UK will strengthen Eumetra’s international hub and enhance its business multi-country research and research based consultancy.” – declares Marco Gastaut, CEO of Eumetra International. “We want to become a reference point for all those companies, Italian, foreign and multinational, that base their decisions on marketing research to develop their business globally. Eumetra International Ltd. will propose an offer appropriately declined in a multi-country context, to respond to the main challenges of a dynamic and constantly evolving global market, which is moving in the direction of ever greater internationalization, which is crucial today for companies to expand their area of action, diversify sources of income and reduce dependence on local economies”.
The institute will make available to customers, in addition to skills acquired over the years in the field of planning, coordination and implementation of research activities in more than 100 countries, both the cbasic knowledge of its Knowledge Building – based on international scenario research dedicated to specific segments or sectors, such as, for example, Generation Z, families with children aged 0-11, energy efficiency and electric mobility -, as well as the various solutions – Ad hoc solutions – targeted and customized based on the specific objectives of the Customers.
Eumetra International Ltd. joins the companies of the Group born at the end of 2023 on the initiative of Eumetra, which develops in Italy and abroad and which includes Eumetra International SA, the newly formed Eumetra International Ltd. (social and marketing research), AND Communication (integrated communication agency) and Extra (Integrated Digital Company).