Artistic director of the Centraal Museum Bart Rutten is happy with the nomination, although he hopes that it can now be converted into a profit. “Being one of the three finalists is a boost that we are very proud of. It is a nice stamp on all the activities that we as a museum develop with and for our neighbors in the museum and in the neighbourhoods,” he says. “We will of course try to make Utrecht win, so that we can give our ship a new and sparkling environment.”