Sharing the results of 2022, Castrol has grown more than twice the total market with 18 percent that it has achieved within itself.
Castrol, one of the world’s leading motor oil manufacturers, announced that it has achieved remarkable growth in Turkey in 2022. According to Pet-Der data, in the first nine months of the year, the mineral oil market grew by 8 percent compared to the same period of the previous year, while Castrol grew by 18 percent, more than double the total market. In the same period, it maintains its leadership with a market share of 31.8 percent in passenger car engine oil, 46.7 percent in motorcycle lubricants and 32.4 percent in commercial vehicles engine oil.
Castrol Turkey drew attention with double-digit growth
Turkey, Ukraine and Central Asia (TUCA) Director Ayhan Köksal, who said that Castrol continues the growth achieved in the world last year, stated that, contrary to the financial contraction experienced in the world throughout 2022, they invested 20 million dollars in our country as Castrol and that Turkey’s double-digit achievement in 2022. He said that it is the most growing market among the countries in which it operates, surpassing China with its growth. Underlining that new investments were made for the market as a result of this growth, Köksal said:A new line of 5.5 million dollars was installed at our production facility in Gemlik. With this line, products can be filled in a much shorter time without any human touch. This both increases our production speed and relieves us in terms of logistics.” said.
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Stating that 85% of the production is offered to the domestic market and 15% to the foreign market, Köksal said, “The annual production volume of the Europe and Africa region, which includes Turkey, is at the level of 700 million liters. Our Gemlik facility in Turkey realizes approximately 12 percent of this production. In the Gemlik facility, which is so important for the region, a tank investment of more than 1 million dollars will be made in 2023 and a warehouse investment of 5.5 million dollars will be made in 2024.” he said.
Stating that they have achieved the market leadership in the Castrol world with the strategic approach they have created despite the problems experienced in the regions under Castrol Turkey’s responsibility area, and that they are in the position of an exemplary market with their innovation and new initiatives they lead, Ayhan Köksal stated that thanks to these measures, the export turnover has more than doubled on the basis of foreign exchange income. He emphasized that approximately 100 million liters of mineral oil are produced annually at the Gemlik facility, which is one of the eight Castrol production facilities in Turkey.