Model and former first lady, Carla Bruni is also a fan of fashion. His latest crush? A truly amazing content AMI handbag.
Carla Bruni has the art and the manner of spotting the claws which rise. The latest? The Parisian brand FRIEND which she showcased on her Instagram account followed by more than 707,000 subscribers. In a fascinating 3min27 video, optional elevator music, the former top model reveals the content of her handbagthe model Accordion imagined by Alexandre Mattiussi.
Jumbled up thickets in this sold it bag 950 eurosa heart-shaped box offered by his daughter Giulia Sarkozy when she was at the crèche, a harmonica that belonged to Bob Dylanher 97-year-old aunt Gigi’s sunglasses, an aluminum water bottle, a rose quartza book written by the singer Patti Smitha piece of palo santo and a lighter, a charm protective eye and a vial of liquid collagen. In other words, a handbag as full (and as heavy) as that of Mary Poppins!
The Accordion, a real it bag in power also available in small format at 780 euros, combines practicality and sophistication. Available in black, burgundy and emerald, it adapts to all silhouettes. Carla Bruni wears it with an oversized blazer and a little black dress. Flawless.
Why is AMI a rising label?
It’s in 2011 that the story of AMI begins, under the pencil strokes ofAlexandre Mattiussi. The Parisian designer begins by creating masculine pieces on which he declines his signature, a A capital letter surmounted by a heart. By dint of seeing women appropriating his collections, Alexandre Mattiussi launched his first women’s capsule in 2017. On the catwalks of Paris Fashion Week, where AMI has been showing since 2014, the label recently invited Isabelle Adjani, Laetitia Casta and Emily Ratajkowski. But during the fall-winter 2022-2023 fashion show, it was in the front row that the show took place with among the guests, the actress Philippine Leroy Beaulieu in a dress all in transparency, the model Farida Khelfa or even… Carla Bruni !
AMI, mainly acquired by the Asian company Sequoia Capital China in January 2021, has just created the second-hand platform Friend For Ever. The concept: the brand allows users to sell and buy back pieces from old AMI collections to create a sustainable wardrobe. The brand has also collaborated with Puma in March 2022 and offered himself Brooklyn Beckham as a shock muse for the occasion. Just that !