Can we take pleasure in adopting eco-responsible habits?

In our daily lives, in business, in our leisure time. More and more, we hear that we must be eco-responsible. To act only with respect for the environment. Limit our ecological footprint at all times. A noble attitude. But what are we doing with all of this? This is the question posed by theapplication The Good Habits a beta version of which is currently being tested on the EDF Pulse & You platform.

In a hundred years, there will be no more fish in the oceans. By 2100, islands in the Pacific could be engulfed by sea ​​level rise. At the same horizons, hundreds of millions of climate refugees are expected. These are just some of the announced consequences of our activities on our planet and on our societies. “It is certain, we must act now. But the problem is that we always refer to impacts that are far removed from our daily lives, both in time and space, and which struggle to mobilize us. We must reconnect eco-responsibility to our lives, here and now. »regrets Cassandre Milius.

From code to crowdfunding campaign, when it comes to The Good Habits, the young woman did everything herself. Today, she is working to develop her community. And, in connection with the EDF Pulse & You platform, in particular, to improve its application. “By going to meet people, I realized that each individual has their own drivers for change. Some do it to preserve their health, others to lighten their spirit, or to save money at the end of the month. »remarks Cassandre Milius.

Breaking the codes of eco-responsibility

Many eco-responsible approaches would therefore find their sources in a very personal problem. A desire — or a need — to save money. A desire to feel better about your body. Or in his head. And it is from this idea that the young woman set herself the challenge of breaking the codes of eco-responsibility with her application.

” With The Good Habits, you will for example discover that there are plenty of reasons to choose to use washable cottons. Because it’s cheaper. Because it’s better for the skin. Or because it’s good for the planet. And what I hope is that everyone can find their own motivation in it., says Cassandre Milius. That’s how the young woman, who doesn’t define herself as “an eco-activist”intends to move things forward.

“By accompanying those who want to change without making them feel guilty, taking into account their desires and their rhythms. By highlighting what these new habits can bring them, here and now. » Behind The Good Habits, so there is indeed a desire to work for personal fulfillment. And to show that what is good for us can also be good for the planet. A real difference with other solutions which make the preservation of the environment their number one priority.

Another lever on which Cassandre Milius relies a lot: that of benevolence. A benevolence, however, without complacency. Because “Eco-responsibility is sometimes a hassle. It is a path made of trial and error where we progress through experience and above all by helping each other. Not all ideas are worth taking. And on The Good Habitswe also have the right to share missed experiences with an eco-responsible detergent recipe, but… which does not clean, for example.

To continue to progress on this path, the young woman is already teeming with new ideas. While waiting for those that the Pulsers — and you, perhaps — will want to blow on his EDF Pulse & You platform.

Subject produced in partnership with EDF teams