C-Sedan and CX Coupé shown alongside Togg C-SUV

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Togg first developed by domestic car The model will be the C-SUV. If later C-Sedan and CX Coupé the future.

With more than 1,200 employees Togg company, which has been in the construction process for a long time Gemlik started to open its factory within the scope of the live broadcast that started a little while ago. speaking for it Gurcan Karakas, He announced that the C-SUV will hit the road in 2023, while the C-Sedan model you see above will arrive after 2025. Togg is also available for after 2026. CX Coupé He also stated that they started working on shared the first design for the vehicle. At the same time, the first signals were implicitly given for other models to be put on the road in the future.

The following was quoted from Togg for the new term: “Togg, which was established to create a global brand whose intellectual and industrial property belongs 100% to Turkey and to form the core of the Turkish mobility ecosystem, has achieved another important milestone with its vision of “More than an automobile”. Togg completed the Togg Technology Campus, the foundation of which was laid on July 18, 2020, in line with its plans and opened it with a ceremony on Republic Day with the participation of President Recep Tayyip Erdoğan. At the ceremony that brought together President Recep Tayyip Erdoğan and his wife Emine Erdoğan, as well as the Presidential Cabinet, Togg shareholders, Togg Board members and a large group of guests, Togg’s first smart device, C SUV, was mass produced among the applause of 1300 Togg employees. off the band. As President Erdoğan came to the ceremony area with a red C SUV that came off the mass production line, Togg shareholders welcomed him.

“We are going to traffic in 5 months”

The ceremony, hosted by Seda İlkir and Cem öğirir, started with the performance of the National Anthem by the symphony orchestra accompanied by production robots. Speaking after the film, which tells about the stages Togg has gone through since the first day of its establishment, Rifat Hisarcıklıoğlu, Chairman of the Board of Togg, stated that a very important opportunity was missed in the 1960s and the Devrim car could not be embraced, and said:

“This time, we do not miss this technological transformation opportunity that comes once in 100 years. At the right time, we are entering a head-to-head race with our global competitors. We produce more than one automobile. With Togg smart devices, we say ‘We exist too’ in the mobility world of tomorrow. We never gave up. We did what we know best with our partners and our team. We continued to invest and work nonstop. We start mass production with our first vehicle. When we complete the tests, that is, after about 5 months, our Togg vehicles will be on the road. Good luck to all our nation. It’s a gift to our republic.”

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Those who are closer to the user are more successful”

Explaining Togg’s milestones at the opening, Togg CEO M. Gürcan Karakaş also explained Togg’s sales strategy and method of contacting the user for the first time. Karakas said:

“In global competition, those who are closer to the user are more successful. We will directly bring our smart devices to our users and organize the sales directly ourselves. We will serve in a hybrid structure that puts the user at the center and blends digital and physical experience. Our aim is to provide users with a faster, more effective, more productive experience and to enable them to become Togg users with an end-to-end online experience. Today, even classical manufacturers do not sell their new generation electric vehicles through the dealer network. We are opening our first contact point at Zorlu Center in Istanbul in November. In 2023, this number will reach 19. Our after-sales contact points, including fixed and mobile service points, will be available at 20 points in 7 regions until the pre-order starts.”

“We will be announcing our digital products very soon”

Karakaş stated that as a technology company, they are working on different digital products as well as smart devices and said, “We will start to announce our digital products very soon. We focus on strategic areas such as mobility solutions, big data, cybersecurity, fintech, blockchain, gamification, smart grids and mobility services. We aim to provide our users with an uninterrupted mobility experience, thanks to services such as smart life, e-wallet, remote updates, and smart connectivity.”

“We are a 100 percent national project, we are behind the wheel”

M. Gürcan Karakaş said, “We kept all the promises we made on the way to our goal” and continued as follows:

“We have stated from the beginning that we set out to build more than just a car. At this point, we have succeeded in establishing a developing ecosystem around our smart device. We are a 100 percent national project. We make all our decisions ourselves because we are behind the wheel. We are also local. At the beginning, we said ’51 percent local rate’, we selected 75 percent of our suppliers from Turkey, we caught 51, we aim to exceed it. Today, locality and nationality are determined not by the number of parts you use, but by the fact that you own all intellectual and industrial property rights. We explained and registered the concept of USECASE Mobility®, which represents the user-oriented, intelligent, empathetic, connected, autonomous, shared and electrical features of our smart device to the whole world. We have signed invaluable collaborations to grow the mobility ecosystem and develop new technologies. We started to position our brand on the world’s most reputable technology platforms. We worked with 1200 business partners, including the pandemic, for our Togg Technology Campus, which is ‘More Than a Factory’ with its functions, smart and environmental features gathered under the same roof. We established the cleanest paint shop in Europe. For global competition, we have formed teams where we bring together the best of our country and the best of the world.”

President Erdoğan with the red C SUV at the ceremony area

After the speeches, the first smart device C SUV got off the mass production line with a live broadcast from the assembly facility. Witnessing the historic moment at the assembly facility, President Erdoğan came to the ceremony area with the red C SUV coming off the mass production line, amid the applause of Togg employees. Togg shareholders welcomed President Erdogan on stage. The opening ceremony ended with a family photo taken after President Erdoğan’s speech.

HIGHLIGHTS AT THE OPENING OF TOGG TECHNOLOGY CAMPUS

The smart device took a photo of President Erdogan and shared it on social media.

President Recep Tayyip Erdoğan visited the Togg Technology Campus before the opening and took a test drive. Being constantly on the internet with its smart features as well as its connected features, Togg took a photo of President Erdoğan with its in-cabin camera. The President’s photo was instantly shared on social media from Togg’s Twitter account by the smart device.

Robots planned for production accompanied the National Anthem

The ceremony started with Togg’s show combining technology and art. Inspired by our cultural heritage, the Togg Symphony Orchestra put forward a new generation art performance that brings together the traditional and the world of tomorrow. In the show, a robot led the 50-member orchestra performing the National Anthem, along with new media artist and award-winning composer Mehmet Ünal, while robots on the production line accompanied the performance of the National Anthem.

‘Timeline’ from Devrim to Concept Smart Device

As part of the opening, technology corners reflecting Togg’s vision were created at the Togg Technology Campus. Safe, fast and environmentally friendly products and services that Togg will offer to its users with new generation technologies were shared in the corners of “More than an automobile”, “NFT”, “Smart Life” and “Yesterday, Today, Tomorrow”. In the “Yesterday, Today, Tomorrow” column, “Turkey’s first domestic car”, Revolution, which has been produced 60 years ago, Togg’s first smart device in the C segment, SUV, and the concept smart device, which was introduced to the world public for the first time at CES, took place together.

Togg technologies turned into art

Togg represents the USE CASE Mobility® concept, which it defines as user-centric, smart, emphatic, connected, autonomous, shared and electric. It also expresses itself through digital art. The well-known cyber-physical architect and new media artist Güvenç Özel, who is among the ‘Most Influential Turks Living in the USA’, brought together artificial intelligence and art for Togg. Güvenç Özel’s work “Interface”, which was first shown at CES, is on display at Togg Teknoloji Campus, one of the world’s largest digital printing art applications. Applied to a total area of ​​4,200 square meters with a height of 20 meters and a width of 200 meters in the Togg Technology Campus, which attracted great attention of the guests, the work emphasizes Togg’s technological approaches to transportation, urbanism and contemporary life.

At the same time, Güvenç Özel’s installation “Spectrum”, which made its world premiere at Contemporary Istanbul, met with guests at the Togg Teknoloji Campus for the opening. The work has three different elements. A six-metre-wide, fully mirror-covered globe figure standing above the sea, a two-dimensional display, and a three-dimensional version of the cube. In the study, a spectrum of reality is created thanks to this triple array and the experience of traveling from a physical reality perception to a virtual reality perception is presented.”



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