Bugatti CEO gives official answer to SUV expectations

Bugatti CEO gives official answer to SUV


On the Bugatti front, which is preparing to say goodbye to the W16 with its latest model, the SUV expectations in the market have been answered.

In the automotive world dominated by electrification transformation, we witness the radical steps and plans of even the most established names. In this context, while completely new models appear, farewells to traditional badges follow each other. Another side of this process, which is the scene of firsts for many manufacturers, is shaped on SUV models. Ferrari will be included in this competition in the coming days, which brought the first steps in the history of brands such as Lamborghini, Bentley, Aston Martin and Rolls-Royce. Undoubtedly, Bugatti is another name that draws attention to the entry into the SUV market, where moderate messages are also given from the McLaren front. A clear answer came from CEO Mate Rimac to the question marks about the brand’s entry into this segment, which also announced its farewell to the W16 engine with the Mistral model it introduced in the past days.

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SUV move for Bugatti won’t happen in the short term

Stating that Bugatti, which has been rumored to enter the segment for a long time, is not in such a preparation, Mate Rimac stated that such a project is not welcomed in the short term. based in Germany AutobmobilwocheMaking statements to Rimac; “There is a plan that covers the next 10 years that we realize within ourselves. We can clearly say that an SUV model is not in this planning. In addition, a fully electric Bugatti car will not happen in the next 10 years.” he stated. The brand, which will switch to hybrid engine technology in the new model that will replace the Chiron, draws attention to its goal of creating a standard on this side in the first stage. While Bugatti’s hybrid model focuses on an electric range of at least 50 kilometers, we will see this car in 2024 and beyond.

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