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Every week (or almost) there’s a new method of applying blush. And it’s the ‘Boyfriend Blush’ that’s standing out today, thanks to tutorials from professional makeup artist Mallory Osses. The young woman has brought up to date a technique that has been known for several years and which delights social users. We tell you everything!
An essential product in the makeup routine for several months, blush is regularly the subject of trends, advice and tips on social networks. But the latest one, the ‘boyfriend blush’, seems particularly surprising. We reassure you, it is not a question – as was the case with jeans – of borrowing your partner’s blush, but of reproducing the blushing appearance of cheeks marked by certain emotions. In other words, a fresh and luminous complexion without having to resort to layers (and layers) of makeup. A trend that is growing on social networks, and which we owe – in part – to professional makeup artist Mallory Osses.
Because this inspiration is in no way innovative, as the specialist herself declares in a video. “The terms ‘boyfriend blush’ are not new. I heard about this trend years ago, maybe even a decade ago. It is even omnipresent in haute couture, fashion shows and editorial looks“, she explains. And to associate this trend with the naturally reddened cheeks, not of Bella Hadid or Hailey Bieber, but… of princes Harry and William. “They both have this blush here [montrant le creux des pommettes], and she goes down. It gives a young, sporty look“, she says in a video liked by thousands of people.
But then how to achieve a ‘boyfriend blush’? The method is quite simple since it simply involves applying your blush to a specific location, in this case under the cheekbone, and with a very characteristic shape, namely a triangle. Nothing too bad, in short, since the final step consists of blending everything using a simple brush. This way, the healthy glow effect would appear more natural, according to the professional makeup artist – and the many social users who have tested and adopted the trend.
Still according to the expert, this method would have the advantage of being suitable for absolutely all face shapes (oval, round, etc.). Only the size of the triangle would differ to offer a natural healthy glow to those who succumb to the ‘boyfriend blush’ trend.