Borås removes advertising film – missing persons with a foreign background

According to BT 25 percent of all residents in the city of Borås originate from a country other than Sweden. But in the advertising film produced by the municipality, people with a foreign background are completely missing.

The film has now been removed from the municipality’s platforms and a new film will be made.

– The new version will contain what is in our mission, that is to represent diversity and inclusion, says Alexandra Pérez Liberg, to the newspaper.

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