From Thursday the second reboot of the Transformers franchise will be shown in German cinemas in just 5 years: Transformers: Rise of the Beasts is the seventh installment in the sci-fi series, which was among the most financially profitable in Hollywood between 2007 and 2014. Together, the first four parts brought in almost 4 billion US dollars. With the weak fifth part, things went downhill six years ago.
The latest attempt is directed by Steven Caple Jr. (Creed II). The main roles are played by the relatively unknown Anthony Ramos and Dominique Fishback. We trace the bumpy development of the Autobot series.
Rise of the Beasts? This is the plot of Transformers 7
The new Transformers film takes place in 1994. The predecessor Bumblebee also traveled back in time, to the 80s. Two teenagers are now the focus of the plot. Anthony Ramos as Noah and Dominique Fishback as Elena are tasked with preventing the end of the world – along with well-known Autobot heroes such as Bumblebee and Optimus Prime.
As the film’s subtitle suggests, the veterans get animal reinforcements, including a robotic eagle, a robotic gorilla and a robotic cat. Together, the unequal troop fights against a planet eater who is after the earth, see article picture.
You can watch the trailer here:
Transformers: Rise of the Beasts – Trailer 2 (German) HD
For 6 years, the Tranformers franchise has been struggling to survive
Action director Michael Bay pushed the potential of the well-known Hasbro toys for five films. The effects raised the general Hollywood standard: from 2007 every Transformers film was a cinema event. The problem: At some point the Transformers films defined themselves only about effects and explosions. Cinema fans could admire something like that in every second blockbuster in the 10s. The series lacked something special. And it was way too expensive.
The solution was a reboot in 2018: Bumblebee rebooted the series on a small scale and without the wasteful Michael Bay. Stars like Mark Wahlberg also had to go. The original Transformers cast Shia LaBeouf and Megan Fox were long gone. The budget became smaller, emotions more important. But the audience stayed away. So even the demise of the franchise seemed possible for a short time.
Now restart number 2 follows: For five years, Studio Paramount racked its brains as to how the Transformers brand could survive in the changed blockbuster environment. Rise of the Beasts aims to get the sci-fi series out of this impasse. You can check in the cinema from Thursday whether this was successful.
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