Barilla is a brand that, among other things, is known for making different types of pasta and pasta sauces.
Right now, there is a video circulating on the social media app Tiktok which @lyyi001 shared, where many are amazed by Barilla’s genius trick to get perfectly cooked pasta every time.
Many comment that it is genius and that they now love Barilla even more, because of this brilliant idea.
So what exactly has Barilla done that is so amazing?
Barilla’s trick produces perfectly cooked pasta every time
Well, they have created a Spotify account with playlists called everything from “Top Hits Spaghetti”, “Simply Classics Linguine” and “Boom Bap Fusilli”.
And the genius of these different playlists is that they are exactly the same number of minutes as the type of pasta to be cooked. For example, the Boom Bap Fusilli playlist is eleven minutes long, while Top Hits Spaghetti is nine minutes long.
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The trick arouses strong reactions
So if you throw one of the varieties into boiling water and turn on the playlist of the same name, you will have perfectly cooked pasta when the playlist is finished.
“I just realized that I love Barilla even more.”.
“I have used this several times. I love it”.
“Wait this is genius”.
“It’s actually brilliant marketing”.
“And this is another reason why Barilla is the best pasta brand”.
Erik Videgård: NEVER be careless with this in the kitchen