Arket, the ultra-cool little sister of H&M arrives in Paris

Arket the label the cool little sister of HM arrives

This is the good news of this beginning of the year. In a few months, the Arket label will set up its minimalist collections in Paris. An opening not to be missed!

New shopping address in Paris. The Arket label, the minimalist little sister is ultra cool from H&M, is about to open shop in Paris. The Swedish brand, adored by fashionistas, will set up shop in the fashion capital in the fall of 2022. This first French store will house the label’s women’s, men’s and children’s collections, as well as beauty and lifestyle products. In addition, a vegetarian cafe led by chef Martin Berg will allow customers to take a gourmet break between two fittings.

Arket, an international label with a Scandinavian aesthetic

With this new store, Arket will inaugurate its 26th worldwide address. The first opened at London in 2017 at the very moment of the launch of the brand. Since then, Arket has established itself online and/or physically in some thirty countries. The reasons for the label’s success? collections made up of well cut basics, at theassumed Scandinavian aesthetic. All at affordable prices: 150 euros for a responsible wool blazer, 59 euros for a tencel zipped polo shirt, 29 euros for a long-sleeved T-shirt in Pima cotton. I swear, this French Arket store will become your favorite shopping destination.

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