Although Apple is known for its strategy to limit its ecosystem to its own devices, it is sometimes forced to step back under the pressure of competition and user demands. The last example of this was the fact that the Apple TV app is finally published for Android phones and tablets. The application, which has previously been accessed only via Android TV or Google TV, can now be used directly on mobile devices with Android 10 or more operating systems.
Could this late step be a sign that Apple has begun to loosen its closed system policy? It is hard to say something for sure, but it seems to be a part of the company’s strategy to increase the revenues of the Apple TV+ and MLS Season Pass.
Android users will be able to log in to Apple TV+ with their current accounts or create a new account through the application. Apple TV+can be accessed for $ 9.99 per month, while Major League Soccer (MLS) Season Pass is offered for $ 12.99 or $ 79 in a season for $ 79. In addition, Friday Night Baseball live broadcasts can be watched from Android phone and tablets. Of course, these programs apply to America. For now, we can only buy or rent movies in our country. (Only in Apple devices) Apple TV+ service has not yet been opened in our country.
However, Android users will not be able to access all features of the Apple TV app. The company, which is loyal to the Apple ecosystem, does not offer movies and series purchase or rental in the Android version. This shows that Apple still holds its own devices.
This move can be great for Apple. Apple TV+, which was released five years ago, is open to discussion why it was expected for so long for so long to come to Android mobile devices. However, if the company aims to attract more users to the platform, perhaps more features for Android users in the future.
So, is this a signal that Apple will turn into a clearer platform, or is it just a commercial move? Time will show that. However, there is one thing that is certain: The Apple TV application is no longer a limited service with Apple devices and is taking an important step towards accessing more users.