In the course of a rather conservative approach, we reported in December 2024 that Blizzard should have made over 4 million euros with the 78 euro Mount “Gold -decorated dealer brutosaurus”. A new analysis shows that this was still far away from the actual sum.
How did we get 4+ million euros first? The sum was based on the statistics of the Dataforazeroth.com website, which comprises more than 1.1 million wow accounts and through which one could see that 5.3552 percent of all accesses have the mount of “gold-decorated dealer brutosaurus”, ie almost 62,000 accounts .
With a view to the price of 78 euros, which the developers called for the temporary mount, the income of 4.829 million euros would make. The fact that the actual sum should be higher was because Data of Azeroth does not have all WoW accounts in the system. How much higher was unclear. But now there are new numbers.
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What are these numbers? Although the new analysis of WoWHead.com is also based on the statistics of Data of Azeroth, you can also get the recorded figures from Raider.io on board. In the way you came to over 1.5 million wow accounts, 12.141 percent of which should have the exclusive dealer brutosaurus.
At a price of 78 euros per mount you get income for Blizzard in the amount of around 14.7 million euros. That may sound like very little in the total turnover of Microsoft, but we only talk about a single, simple Mount-Skin. A skin, by the way, which has been recycled several times by Blizzard.
And the following also applies to this result: The actual sales should be even higher, since the entire region of China had to be excluded in the analysis, due to the lack of available.
What do I need to know about Mount? When the 20th anniversary of World of Warcraft started in October 2024, the developers gave themselves a gift: an almost 80 euro Mount, which is to be sold only for a while. It was already clear on the start day: the luxury mount is a mega success for Blizzard.
The special features of the gold -decorated dealer brutosaurus include two NPCs that offer unique services. While one granted you mobile access to the auction house, the second helper acts as a useful postman – and all of this wherever you can call up. For comparable alternatives, some wow players reached very deeply into the gold bags.