apple, application market App Store centric advertising infrastructure to new countries, including Turkey, in recent months. had opened.
Apple introduced ads to its application market, the App Store, in order to generate more revenue and create different opportunities for developers to highlight their applications. This advertising infrastructure, which was introduced under the name Apple Search Ads, has recently been launched. Turkey, Algeria, Mongolia, Morocco, Slovakia, Uzbekistan, Bulgaria, Ghana, Bahrain, Iraq, Cyprus, Armenia, Luxembourg, Nepal, Sri Lanka, Latvia, Slovenia, Estonia, Kyrgyzstan, Kenya And Icelandor expanded to . As of today, these ads have started to appear in the App Store in Turkey. There are four types of ads appearing on the App Store: “Ads shown in the Today tab, ads shown on the search page before the user enters a query, ads located at the top of search results, and ads positioned at the bottom of application pages.” Below the ads “advert” is The company clearly states it with a blue logoIn his previous statement, he stated that advertisements contribute greatly to developers.
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The first ads that appeared on the App Store attracted great reaction. Because among the ads placed at the bottom of the application pages There were also advertisements for gambling applications. Many app developers didn’t like this at all and criticized the process, especially from Twitter (now) started to complain. When the situation was brought to the agenda by major websites, Apple had to step back. The company made an official statement, removed gambling ads.