US research company IDC, It announced tablet sales data for the third quarter of 2024. According to the report, Huawei achieved great growth and became one of the brands with the highest market share. Trying to continue their activities under the US embargo Huawei continues to grow in the tablet market. Here are the details…
Huawei Continues to Grow in the Tablet Market!
IDC published a report and announced tablet sales data for the third quarter of 2024. While Apple is the top name, Huawei is also Being among the top 5 best-selling brands achieved great success. According to the data in the report, Huawei grew by more than 44 percent and sold 3.3 million tablets in the said period. With this figure, the brand gained 8.2 percent market share in global tablet shipments.
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As it is known Huawei has been trying to continue its activities under the US embargo for a long time. Although it operates under restrictions, the brand has a strong influence both in the smartphone market and in the market. in the tablet market continues to grow. This success of the brand in the tablet industry is attributed to increasing the variety of devices in this field. Huawei tablet It appeals to users from all walks of life with both flagship and affordable device options.
The brand’s success in the field of budget-friendly Huawei tablets MatePad SE 11was highly appreciated and popular by the consumer. Evaluating Huawei’s increase in its market share, Anuroopa Natraj (IDC Senior Research Analyst) stated that the affordable Huawei tablet strategy attracted new customers. Natraj explains this success of Huawei; in the tablet market affordable This is due to the devices attracting attention.
Apple is at the Top of the List!
As seen in the IDC report, the leader of the industry apple, It seems that it has approximately 32 percent of the market with sales of 12.6 million in the said period. It is reported that the device that contributed the most to this success was the iPad Air. Second in the tablet market is Samsung becomes and its numerator is 17.9 percent at the level. Samsung sold approximately 7.1 million tablets in the third quarter of 2024, and its best-selling model was the Galaxy A9 model, which is also a budget-friendly device.
While Amazon ranked third in the list of tablet shipments in the third quarter, Huawei ranked fourth. Fifth place goes to Lenovo. happened. While Amazon tablet shipments were 4.6 million units, Lenovo sold 3 million units. The tablet market in this period 20.4 percent growth recorded and a total of 39.6 million units were shipped during this period.