Remarkable news came today for the $ 3,500 Apple Vision Pro. According to the claim, the production of the product may be terminated before the end of 2024.
Apple Vision Pro, whose price is unattainable for most people, cannot reach very high sales figures in this context. The product fell short of expectations in terms of content. The Information According to the claim made by The new year will not be carried over in terms of production. Apple, which is reported to have significantly reduced the production of the product at the beginning of the summer, is currently working on a more affordable lower-end mixed reality headset, not a Vision Pro 2, as far as we know. Ming-Chi Kuo claimed last month that Apple will put the new Vision Pro headset model with the M5 processor into mass production in the second half of 2025. The product, which is expected to be officially introduced at the iPhone event in September 2025, According to Kuo “Apple Intelligence” It will bring with it the productive artificial intelligence features offered under the name. It was also said that the new model, which is not expected to undergo a major change in design, will maintain the high price of $ 3,500. So what exactly is Apple thinking about the future of this field right now?
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According to Mark Gurman the company “Vision” He is making different plans on what he can do in his category. One of the ideas on the table within the company is to produce a cheaper version of the Vision Pro. For this, a version with a lower resolution screen and lower quality materials may be available. Another idea being talked about within the company is to create an iPhone-dependent title. This title, which has the potential to significantly increase the value of iPhones,both process and energy) directly If it takes it from the iPhone, it can be designed to be both cheap and lightweight.
Another idea is Designing a model like Meta’s Ray-Ban smart glasses. According to Gurman, the company’s biggest goal in the field is to create glasses that have the weight and dimensions of a normal pair of glasses, but have high-performance lenses, integrated battery, powerful CPU/GPU, camera and eye-tracking technology. Creating a standalone augmented reality headset. It is stated that Tim Cook also wants this very much, but current technologies do not allow such a product to be created. does not allow it to be implemented in the near future.