Fashion fans compete for tickets to attend Fashion Week shows. Sometimes they are willing to pay an astronomical amount of money. So, which brand takes home the trophy for the most expensive invitation? Answer below.
Until Tuesday October 1, 2024, Paris is hosting Fashion Week. On the program: fashion shows, events, stars… The fashion world puts stars in the eyes of its admirers. The negative point? It is very difficult, if not impossible, to attend the parades for the occasion. However, some still manage to obtain invitations.
Although the houses try to stem this trade, the black market for access to Fashion Week works wonders. How does it work? The media Glitz.paris explains to us that these are, among other things, resales carried out by personal shoppers, in French image consultants. In fact, brands offer them rewards to thank them for the significant sums spent in their stores. Among these compensations, we find the famous invitations for parades. So rather than giving them to their clients, advisors resell them. The least we can say is that this piece of paper is a hit!
As you can imagine, the prices of these resales are far from cheap. Moreover, this year, they broke all records. Did you manage to guess the highest sum? Come on, a hint: it’s well over 5,000 euros. Let’s end the suspense, the most expensive price is 9,500 euros. This price corresponds to the invitation to attend the Saint Laurent Paris brand fashion show.
It’s the equivalent of four medium-sized Loulou bags and a Cassandre card holder from the French Maison. The advantages lie in discovering the new spring-summer 2025 collection, attending a more than chic show and seeing with your own eyes the biggest celebrities of the moment. With a little luck, we can find ourselves sitting just behind Virginie Efira.
Other fashion shows are affected by these very expensive prices like Sacai, whose invitation reached 8,000 euros. Then, Zimmermann at 6,500 euros. And you ? Would you be willing to spend that much money to attend a Fashion Week show?