WWDC is the big event focused on AI and Apple should not fail to communicate about it.
Standing out from others is Apple’s very philosophy. And if there’s ever a time to show it, it’s tonight at the opening of WWDC. The Cupertino company will meet us this Monday, June 10, 2024 at 7 p.m. sharp. You can expect announcements galore, but the heart of the keynote will be AI.
With Google having Gemini, Samsung with Samsung AI and Microsoft with Copilot, Apple had not really found a name to define its technological advances. However, it was Bloomberg journalist Mark Gurman who revealed some juicy information in his letter dated June 7, 2024. Apple would have finally found an original name to talk about its options in terms of Artificial Intelligence.
Tonight, Tim Cook and his family should under no circumstances pronounce the acronym “AI” to talk about Artificial Intelligence. And for good reason, the apple brand has decided to appropriate it to make its own definition: “Apple Intelligence” should be the name given to the technological advances that will be the subject of WWDC. A choice which is not insignificant for the Cupertino company which wishes to position itself in the AI market while maintaining the state of identifiable spirit of its products.
Although the article mentions the name “d’Apple Intelligence In broad terms, he does not forget to mention the new products that should be presented by the brand. An optimized web search in the Safari browser, automatic responses and summaries in Mails and Messages or even the generation of emojis will be there. We will be sure to update the article regularly as announcements become available.