As a result of Adjust’s analysis global gaming revenue was announced, and half of it came from mobile games. Adjust, a data analysis tool that announced data on the gaming industry in 2023, stated that 49 percent of the total revenue in the gaming market, i.e. 90.4 billion dollars, came from mobile games. Thus, the revenue in the gaming industry share of mobile games It increased to 49 percent.
The Share of Mobile Games in Revenue in the Gaming Industry Increased to 49 Percent
The development of smartphones has also revitalized the mobile gaming industry. The sector is growing a little more every year. According to 2023 data announced by Adjust, on a global scale in the gaming industry Almost half (49 percent) of the revenue generated came from mobile games.
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The total revenue generated in the global gaming market in 2023 was around 184.48 billion dollars. 49 percent of this $90.4 billion was also won from mobile games. Published for the period between January 2023 and January 2024 2024 Mobile Application Trends According to the report, it was observed that in-game revenues increased by 6 percent compared to the previous period, while consumer spending decreased by 2 percent. In-game consumer spending It reached the level of 107 billion dollars in the said period.
As stated in the report, the applications with the most consumer spending are; candy Crush Saga, Honor of Kings, Roblox, Royal Match and Coin Master. According to the information provided by Adjust, in-game advertising expenditures may reach 103 billion dollars in 2024 and 131 billion dollars in 2025.
Which was the Most Downloaded Mobile Game?
Another information included in the report is mobile game downloads and session times. Accordingly, global mobile game downloads are at a rate of 2 percent; mobile gaming sessions It decreased by 7 percent. In addition, mobile game downloads increased by 7 percent in the third quarter of last year compared to the same period in 2022. In this context, the highest increase rates were 19 percent in Latin America, 12 percent in the EMEA region, 6 percent in North America and 3 percent in the Asia-Pacific region.
In Adjust’s report It is in the most downloaded mobile application – game category in 2023, as stated above. First place Subway Surfers took. The most downloaded list continued as Free Fire, Roblox, Ludo King and Candy Crush Saga. During the period in question, action games were the most preferred game types with a rate of 18 percent, and puzzle and hyper casual games with a rate of 14 percent.