In another email P4 Gothenburg writes Ica’s sustainability leader as follows:
“As the North Sea shrimp from the North Sea, Skagerrak and Kattegatt lose their MSC certification and have a red light in WWF’s fish guide, ICA will not sell these shrimp centrally”
Photo: Janerik Henriksson/TTB Getting rid of environmental labeling
The popular brand will get rid of its eco-label as of April 24. According to the international marine research area ICES, this is because shrimp fishing on the West Coast is unsustainable.
Amendment:
In another email News24 explaining Kim Engblompress officer at Ica, that this will not affect Ica’s central range.
“Regarding our shrimp, we want to clarify that there will be no difference in ICA’s central range. We continue to sell North Sea shrimp as usual, they come from other sub-areas that are still MSC certified.”
Customers rage at Ica: “Completely disgusting”
The ICA store gives away free coffee to all customers
The store manager: Many parents make mistakes at Ica
Customers rush to Ica – here is the product everyone wants to buy