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After fake reviews published on sites like TripAdvisor to degrade the reputation of a competitor, restaurateurs are now using dating apps to welcome new customers. Objective: organize a “date” which will ultimately never take place so that the suitor or suitor consumes on the spot. The Americans called this new practice “Food digging”. We’ll explain it to you.
That’s it ! You’re finally going to meet that man you matched with on your favorite dating app! After a few days of talking, you both decided to take the plunge and leave digital communication in favor of physical, real exchanges. You are all the more eager because your potential future partner has already chosen the restaurant for this first meeting. A clue, according to you, which proves how well this beginning is off to a good start. Except that it was without counting on the patience you showed on the big day: it was not for lack of having waited, and ultimately the “date” never took place… Your match is not never came! Yet you believed in it, which led you to order a drink, then two, then a menu, etc…
The scenario could be that of a B series. Unfortunately, it takes place in reality, in this case in the United States where the tiktoker @Nosybystanders denounced a few days ago on the social network a new misleading practice, referred to as “food digging” – the second term referring to a verb in English relating to digging and obtaining something…
In fact, it involves restaurant owners creating fake accounts on dating apps such as Tinder, Bumble or Happn, to maintain a relationship with a suitor and ultimately stand down. Except that the abandoned person is already there, he begins to consume while waiting for his date. This “food digging” technique would therefore consist of encouraging consumption.
The unfortunate people referred to by the influencer relate the propensity of the restaurateurs concerned to quickly offer an appointment by specifying a specific address straight away. Logic. Which could tip off something. Moreover, at the end of the missed meeting, the “match” is quickly erased. This type of dubious scenario would have started in India, in the opinion of the content creator and would be in full deployment in the United States. The question now is whether the phenomenon will also fuel the community of French singles…
Slide: 20 mistakes to avoid on the first date