The European campaign has already been launched in France. National Rally candidate Jordan Bardella visits the Châlons-en-Champagne fair on Saturday and his Reconquest rival Marion Maréchal will speak in the Var on Sunday. Behind these heads of the list, there is the duel between the two ex-far-right presidential candidates: Marine Le Pen and Éric Zemmour are making their comeback this weekend.
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Massively occupy the ground for one. Interventions calibrated for the other. When Eric Zemmour sought the light this week, Marine Le Pen will make a classic and no-glitter return to school this Sunday by going to a market and with a speech in her stronghold of Hénin-Beaumont, a few hours from the big meeting of her rival Reconquête in the Var.
A reminder shot to show that it is she who sets the tone for the far right, points Julien Chavanne from the political service of RFI. More popular than ever with 37% favorable opinions according to a poll for Release, his rare speech strategy works. Quite the opposite of Eric Zemmour with the 20H of TF1, Le Figaro and a strong social media presence. The former television polemicist has stepped up to launch his head of the European list, Marion Maréchal, niece of Marine Le Pen.
An urgent need for victory for Reconquest
In the candidate’s entourage, it is assured that the target is not the RN, but the “ false right » of the Republicans. “ This is not a sudden death match », analyzes a Reconquête executive, convinced that the one-round European vote will allow Eric Zemmour’s party to finally have elected representatives in Brussels, essential to ensure its survival until 2027. The ex-journalist is playing big, after the presidential and legislative defeats.
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