The Barbenheimer hype is not only an internet sensation, but has also hit the ground running in reality. The euphoria surrounding Barbie and Oppenheimer as a double feature that is as bizarre as it is exhilarating has already caught on for the former in particular financial mega success helped. The film by director Greta Gerwig broke several records after the first few days since it was released in cinemas. Oppenheimer has also benefited from the Barbenheimer hype.
Barbie is a giant box office hit
As Variety reports, Gerwig’s film grossed an impressive $155 million over its opening weekend in the US alone. This makes Barbie the most successful theatrical release there so far in 2023. The success also makes the film a most successful theatrical debut by a female director of all time. In general, the first financial forecasts were even clearly exceeded.
Internationally, Barbie’s success looks even more impressive. Overall, Gerwig’s film has been playing since it opened in cinemas $337 million worldwide a. With a budget of $145 million (to which an estimated $100 million should be added for extensive marketing), Barbie is already on the road to tremendous success.
Oppenheimer is also benefiting greatly from the Barbie hype
The new Christopher Nolan film was hardly left behind at the box office. The $80 million biopic about the father of the atomic bomb has grossed $174 million worldwide since its theatrical release, according to Box Office Mojo.
It should be taken into account that Oppenheimer has received a higher R rating in the USA and is a three-hour blockbuster with many black and white scenes and without Nolan-typical bombast action. Financially, the director over the financially the third best-opened film of his career be happy. Only The Dark Knight and The Dark Knight Rises could top this result.
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