The Danish brand Ganni has just unveiled its new handbag. Named the Bou Bag, it was imagined from orange peel, cactus and recycled plastic. An eco-responsible and damn stylish it bag.
An eco-responsible handbag, anyone? This is the latest find from Ganni, the Danish brand that fashionistas love. His name: the Bou Bag. Its particularity lies in the materials used to make it. Recycled plastic (52% of the accessory), orange and cactus peels. Italian company innovation Ohoskinthis alternative to leather is currently only available in black and is now available at the price of 445 euros on the Ganni site and in its French points of sale. But the label couldn’t resist the idea of adding a little color to our lives and also marketed the Bou Bag in five spring shades. Red, pastel pink, anise green, camel and light grey, designed in recycled leather and sold at the price of 345 euros. With its rounded shape, its braided handle and its golden thimble, it promises to be one of the future best-sellers of the label born in 2000 in Copenhagen.
Ganni, craftsman of sharp and responsible fashion
With the Bou BagGanni reaffirms its sustainable commitments and its desire, in the medium term, to go completely without leather in its collections of accessories and ready-to-wear. The label, which tries whenever possible to use responsible materials (nylon, wool, recycled linen and polyester, organic cotton, etc.), can now boast of producing 90% of its collections from nature-friendly resources. This is one of the reasons Ganni received the certification B Corp in September 2022.
In France, Sézane, Chloé, Veja or the Slip Français are part of the very exclusive club of fashion brands that have this label. It must be said that Ganni’s approach is global and does not date from yesterday. By 2027, the brand intends to reduce by 50% of its carbon dioxide emissions and set out a seven-point action plan to get there. Among these are theuse of renewable energy in the stores and offices of the company, which incidentally financed theinstallation of solar panels to supply one of its Portuguese workshops. A bright idea.