Apple introduced the iPhone 13 family last September. New iPhones have come with remarkable features. The series consisting of iPhone 13 mini, iPhone 13, iPhone 13 Pro and iPhone 13 Pro Max met with consumers in many countries in a short time. But according to a report from the USA, Apple is facing a different problem on the iPhone 13.
DEMAND LOWER FOR iPHONE 13
According to Bloomberg’s report, Apple has informed its suppliers that demand for the iPhone 13 series is slowing. Those familiar with the matter signaled that some consumers stopped buying the hard-to-find product.
He lowered his predictions
Earlier, Apple had cut its iPhone production estimates for this year from 90 million to 80 million due to the ongoing semiconductor chip shortage that has hit many sectors from automobiles to tech. Most of this shortcoming was expected to be made up for in the next year. But the company is now notifying its suppliers that these orders may not be fulfilled.
Despite ongoing challenges, analysts predict Apple will have a record holiday season. In addition, it is estimated that the company’s sales in the fourth quarter will increase by 6 percent compared to the same period of the previous year, to over $ 117 billion.
CONSUMERS ARE WAITING FOR THE NEXT iPHONE
In the news, it is mentioned that the iPhone 13 series is considered a modest update of the iPhone 12, which has a completely new design, while it is reported that bigger changes are expected in the 2022 model iPhone, which is a reason for some consumers to wait for the next iPhone model.
Apple has not yet made an official statement on the subject.