Tech giants spend millions on TikTok at risk of ban

Tech giants spend millions on TikTok at risk of ban


It has become one of the most important platforms of social media. TikTok, He is in better shape financially than ever before.

TikTokas we have often mentioned before, in the USA seen as a risk to national security. Therefore, the platform, which faces many different bans, may be banned widely in the future. So in the future Users in the US may lose access to TikTok, the app may be deleted from the App Store and Play Store. The company, which makes plans and takes some big steps to prevent this, In the midst of all these problems, it continues to print money.. FT’s last to the news US-based tech giants at risk of ban It continues to spend millions of dollars on advertising for TikTok. In fact, it is reported that advertising expenditures increased in March. According to Sensor Tower’s data, US-based ads on TikTok specifically saw an 11 percent increase in March, Pepsi, DoorDash, Amazon And apple Companies like these were among the top spenders. Most tech giants here apple While attracting attention, large companies do not shy away from the ongoing legal processes and continue to transfer huge amounts of money to the platform.

YOU MAY BE INTERESTED

So why is TikTok so targeted in the US? The platform collects data from US citizens, but other social media platforms do it as well. It is a concern here that user data goes to China, but also that the platform’s The fact that it has taken over a very large part of the advertising cake in the USA is also in the focus. US social media companies with incredible returns TikTok loses a huge ad revenue because of itIt’s been a long time for that to change “national security” on the pretext conducts serious lobbying activity. In such matters, US politicians can be directed to the desired side by making large payments.

lgct-tech-game