Microsoft to Compete with Google and Apple with its Mobile App Store

Microsoft to Compete with Google and Apple with its Mobile

Seems like Microsoftwants to rival Google and Apple in the mobile application ecosystem market. Company, apple And Google’s It is working on its own mobile app store that will take over its dominance.

Phil Spencer, president of the American technology company, told the Financial Times that the DMA (European Union’s Digital Markets Act) will assist the brand in creating and launching its mobile app store.

The new law will enter into force in 2024. Pursuant to this law, Apple and Google now have third-party users outside of their own app stores. they will need to allow them to download and run digital content on their devices.

The senior executive added: “Xbox and ours and third party We want to be able to deliver content from our partners on any screen that anyone wants to play on. Today we can’t do that on mobile devices, but we want to create the ecosystem we believe will be when these devices are powered up.”

Interestingly, the company has recently acquired a number of game studios. In other words, the new acquisition of well-known names like Activision Blizzard and the move to enter the mobile app store market marks an expansion in this segment.

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