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In the family of natural ingredients to scrutinize this year, here is ginseng. A plant native to Asia, mainly cultivated in Korea, ginseng is one of the active ingredients that are rising in the cosmetics sector. Essential in K-beauty, it proves to be the ideal ally for dull complexions, and skins losing firmness and elasticity, or abused by external aggressions.
Used for millennia in Chinese, Japanese, and Korean medicine, ginseng – and more specifically its root – is a plant rich in vitamins, amino acids, and minerals with powerful antioxidant properties. Contrary to popular belief, the most famous Korean red ginseng root is not only beneficial against fatigue and stress – even loss of libido – but is also a great ally for the skin. A beauty ingredient already present in large numbers in Korean cosmetic products, which is now essential in European and American routines, to the delight of dull, tired complexions, or those plagued by pollution.
An adaptogenic plant
Ginseng is one of the many adaptogenic plants that have recently entered the cosmetics industry. These are plants capable of increasing the body’s resistance to stress. And these benefits also apply to the skin. Ginseng root, whether reduced to powder or presented in the form of water, helps protect the skin against external aggressions such as tobacco or pollution, as well as against fatigue and stress. But that’s not all. In the same vein, ginseng root promotes cell renewal and helps stimulate collagen production, proving beneficial for dull skin or skin with loss of firmness and elasticity.
Do It Yourself (DIY) enthusiasts are undoubtedly familiar with ginseng extract, which can be used in the preparation of many cosmetics such as anti-aging creams and serums, eye contour care, or repairing care. Not content with protecting the skin against skin aging, it also improves the appearance of scars. Significant virtues for those who swear only by natural cosmetics, without danger to health.
Fortified hair
The icing on the cake, ginseng is also making a name for itself in hair routines. While care dedicated to the scalp is booming, it is important to know that ginseng extract is ideal for concocting serums intended to fortify it. A godsend for followers of the trend of the moment, skinification, which consists of taking care of your hair like your skin.