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Do you dream of thick, full and perfectly shaped eyebrows? Forget the gels, mascaras, and other products sold in shops and institutes, and bet everything on the soap. Prized by many make-up artists, the ‘soap brow’ technique is (again) unanimous on social networks. And for good reason, it is simple, effective, and affordable, not to mention the time savings it induces on a daily basis. Explanations.
Thick eyebrows, fine eyebrows, or shaved eyebrows… Trends in this area follow one another without ever resembling each other. If the 2000s have largely influenced beauty trends in recent months, bringing XXS eyebrows up to date, it is clear that men and women still favor a natural line, and therefore both thick and provided. It remains to tame these very specific hairs so as not to look neglected throughout the day.
Something that ordinary mortals – who have nothing to do with the trends that abound on TikTok – undoubtedly do with the help of a brush and gel, if not mascara… Far too classic for users of the Chinese social network , always on the lookout for pro tips! As a result, the ‘soap brow’ is currently being emulated around the world. The technique, which has become something of a horse chestnut tree over the years, is by no means new, resurfacing every two or three years, but it’s popular at a time when consumers are looking to save time – and money.
What is the ‘soap brow’?
The ‘soap brow’ – or soapy eyebrow – is none other than a make-up technique as old as the world – or almost – which uses a bar of soap, in other words solid soap, to discipline and fix its eyebrows. All in just a few minutes. Exit the many products used in recent years to have a perfect line, this new technique only requires two tools: a brush – or bottle brush – and a bar of soap. Note, before putting this method into practice, that the ‘soap brow’ is intended, even reserved, for thick and full eyebrows, and not for thin eyebrows which echo the trends of the 2000s.
Facing your mirror, all you have to do now is take your brush in one hand and the soap in the other. Nothing very complicated. After spraying a spray on the soap (to moisten it just enough), you have to get a minimum of material then apply it on the eyebrows. This involves brushing the eyebrow and giving it the desired shape – in a meticulous way – until the soap becomes transparent. In just a few minutes, your brows will be brushed, groomed, and tamed for the whole day. As a final touch, a fixative spray can reinforce the hold of the soap.
The enthusiasm for this most affordable technique is such that the hashtags #soapbrows and #soapbrow have already generated more than 341 and 47 million views on TikTok, respectively. What a way to try the experiment, and let yourself be caught up in the benefits of this ‘new’ beauty trend.