Victor Belmondo takes his first steps in fashion! The grandson of actor Jean-Paul Belmondo has been named the face of the American Vintage brand for fall-winter 2022-2023.
Victor Belmondo adds a string to his bow! The grandson of the legend of French cinema John Paul Belmondoalso son of the actor and racing driver Paul Belmondo, has already distinguished himself in cinema and on the small screen since 2015. From now on, it is in fashion that he intends to impose himself. His first contract? He signed it with the brand American-Vintage. For the first time, the brand founded in the mid-2000s called on a personality to embody its collections. “Usually, we go for wild castings. We love anonymous galleries. This time, we wanted to work with a creative who particularly liked the brand“, explains Michaël Azoulay, founder of American Vintage, in a press release.
To seal this collaboration, Victor Belmondo agreed to deliver to the camera his memories of vacations in the Marseille city. For two minutes, he relives with his family the most beautiful days spent in Marseille in a retro aesthetic attributable to the director of this video, Thomas Lachambre. “Jloved the script of this short film. I take part in it with my brother Giacomo. Our bond is special, unique. I wanted to celebrate it“, says the young actor.
A declaration of love in Marseille
What is certain is that the images of Thomas Lachambre sound like an ode to Marseille, its light, its architecture and its creeks. Hometown of American Vintage, this is where the brand still has its offices. There also that each season, Michaël Azoulay and his teams imagine ready-to-wear fashion, made up of good basics for men and women, colorful pieces to revive the look and essentials that are a lasting addition to wardrobes. The recipe for success.