Balzac Paris will open its very first store in September

Good news ! The brand Balzac Paris is about to open its first shop. It is in the heart of the French capital that the brand founded in 2011 by the couple made up of Chrysoline and Victorien de Gastines, accompanied by Charles Fourmaux will settle on September 7, 2022. The trio had no idea, when they embarked on the entrepreneurial adventure with their brand specializing in the manufacture of peter pan collars and bow ties, that they would invest a space of 400 square meters in the heart of Paris eleven years later.

Now a complete ready-to-wear label, Balzac Paris stands out on the market for its sustainable positioning. His program Always More Responsible allows it today to give a second life to old creations and has pushed the brand to turn to as many French manufacturers as possible. The very strong relationship which binds its customers to Balzac Paris is one of the reasons for the opening of this first boutique in the address still kept secret. It must be said that over the years, Chrysoline de Gastines and its associates have often met in Paris and elsewhere for lovers of the brand. Of “Booms“in pop-up stores, the label has made a name for itself in fashionistas’ wardrobes. The other reason for its success: collaborations chosen with fashionable brands or personalities.

Balzac Paris, follower of collaborations

Mathilde LacombeLa Redoute, Miren Alos, Apaches… Balzac Paris has got into the habit, over the years, of making collections with four hands. On the occasion of the opening of its first boutique, the brand decided to join forces with Cristina Balducci, aka @boujourgeorges on Instagram. A line that promises to be joyful and colorful, for women and children, to be found in the brand new Balzac Paris store from September 7. A date to remember.