The social network dedicated to athletes is changing its offer for better integration and representation of outdoor sports.
Outdoor sport is experiencing an explosion in its practice and Strava has understood this well. The largest sports platform in the world, with 100 million users, organized an event from California to announce its main novelties. These are entirely geared towards outdoor sports, to the delight of their practitioners.
Four new sports to respond to new practices
This change begins with taking new practices into account. Thus, the new version of Strava adds four new types of activities: Trail running, gravel, mountain biking and VTTAE. Previously, running included all types of outings, in nature as well as on the road. As for the bike, there had been an “electric bike” version for a few months but it was above all a question of making the distinction between the two types of practices in terms of lap times.
With these four new sports, users will therefore be able to refine their type of practice, but above all generate new data. Because that is the very essence of this change. By obtaining more precise data on the practices of its users, Strava is also more relevant in its proposed routes.
More appropriate recommendations
What makes Strava so successful, besides concentrating a large number of athletes on the same network, are its segments. In concrete terms, the various outings by bike, run or hike are analyzed by the platform. The most traveled or most popular paths lead to the creation of these segments and can even generate complete routes. By diversifying the type of practice, Strava also offers itself the possibility of offering segments adapted to each practice. As a result, where there were only running routes, there will now be hiking paths, Trail or road running spots or a mixture of the three. Same for the bike.
In addition, these routes are now offered with a multitude of information such as the elevation, the difficulty and the different times achieved by the community. Finally, to avoid any unpleasant surprises linked to a capricious network, it will be possible to download its routes and access them offline. Strava also announces that it has changed its mapping. From now on, it will be possible for subscribers to the service to personalize their activity with a 3D map.
The addition of these new activities seems obvious for a network that has been monitoring the practices of its users for years. Moreover, Strava takes the trouble to point out that its teams have seen real increases in the practice of outdoor sports in the months preceding this update. The number of hikes uploaded to Strava has jumped 100% in the past 24 months. As for the overall growth of outdoor sports (mountain biking, trail running and hiking), it is twice as fast as that of other activities over the same period.
Outdoor sport is experiencing an explosion in its practice and Strava has understood this. The largest sports platform in the world, with 100 million users, was hosting an event from California to announce its main new features. These are entirely geared towards sports outdoorsto the delight of their practitioners.
Four new sports to respond to new practices
This change begins with taking new practices into account. Thus, the new version of Strava adds four new types of activities: Trail running, gravel, mountain biking and VTTAE. Previously, running included all types of outings, in nature as well as on the road. As for the bike, there had been an “electric bike” version for a few months, but it was above all a question of making the distinction between the two types of practices in terms of lap times.
With these four new sports, users will therefore be able to refine their type of practice, but above all generate new data. Because that is the very essence of this change. By obtaining more precise data on the practices of its users, Strava is also more relevant in its proposed routes.
More appropriate recommendations
What makes Strava so successful, besides concentrating a large number of athletes on the same network, are its segments. In concrete terms, the various outings by bike, run or hike are analyzed by the platform. The most traveled or most popular paths lead to the creation of these segments and can even generate complete routes. By diversifying the type of practice, Strava also offers itself the possibility of offering segments adapted to each practice. As a result, where there were only running routes, there will now be hiking paths, Trail or road running spots or a mixture of the three. Same for the bike.
In addition, these routes are now offered with a multitude of information such as the elevation, the difficulty and the different times achieved by the community. Finally, to avoid any unpleasant surprises linked to a capricious network, it will be possible to download its routes and access them offline. Strava also announces that it has changed its mapping. From now on, it will be possible for subscribers to the service to personalize their activity with a 3D map.
The addition of these new activities seems obvious for a network that has been monitoring the practices of its users for years. Moreover, Strava takes the trouble to point out that its teams have seen real increases in the practice of outdoor sports in the months preceding this update. The number of trails uploaded to Strava has jumped 100% in the past 24 months. As for the overall growth of sports outdoors (mountain biking, trail and hiking) it is twice as fast as that of other activities, over the same period.